Based is a Copenhagen-Helsingborg production studio helping companies across Europe unlock their brand potential.

Tired of seeing traditional agencies cut corners with sloppy generative AI, safe visuals, and boring concepts, we launched in 2020 as a direct alternative to expensive, stagnant agencies, delivering the same services but better.

That’s Based.

If you’re interested in hearing how it all works,
take a minute to read below. If not… that’s fair.

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Staying agile means we can back the brands we believe in without pricing out startups or emerging artists.

We operate as a team of freelance experts rather than full-time staff, which benefits you directly. You pay for what you need, not for what you don’t.

Like pick ‘n’ mix –
but for your brand.

GO ON

We’re more than just a camera crew. Stopping the collaboration at filming is like building a house but never moving in – you’ve got the foundation, now what?

We connect you with Based partners who excel in strategy, design, animation, copywriting, and whatever your brand needs, no loose ends.

An agency
that’s not an agency.

CONTINUE

A project is only as good as its execution. You wouldn’t buy a Lamborghini just to leave it in the garage.

We ensure your investment pays off through strategic placement and real data that guarantees measurable impact. Growing your brand is the bottom line.Your creative deserves a strategy that matches its ambition.